David Brooks on Collin County?

Commenting on the natives of the "exurbs":

These men and women may not be Greatest Generation heroes, or earthshaking
inventors such as Thomas Edison, but if Thomas Edison had had a human-resources
department, and that department organized annual enrichment and motivational
conferences for midlevel management, then these people would be the marketing
executives for the back-office support consultants to the meeting-planning firms
that hook up the HR executives with the conference facilities.

I can't make out how much of the whole thing is tongue-in-cheek.